Metafluence | Blog

Influencer Culture as a Modern-Day Entrepreneurship

According to Cambridge Dictionary, an influencer can be considered either “someone who affects or changes the way that other people behave” or a “person whom a company pays to show and describe its products and services on social media, encouraging other people to buy them.” Despite economic challenges and turmoils that reshape the world today, influencers redefine the game’s rules by contributing to the global creator economy. 

Currently, there’s a distinct influencer culture that is centered around the modern-day entrepreneurship concept; this approach has been based upon the core idea that influencers are not only “social media advertisers”; they are rather new entrepreneurs who successfully initiate and promote their businesses while generating decent amounts of money.

Influencer Marketing in a Nutshell: Quick Stats

Influencer marketing is exceptional in using the power of “word-of-mouth” and scaling it to the next level. The 2023 HubSpot report confirms it: 

• The global influencer marketing market size has more than doubled since 2019. In 2023, the market was estimated at a record $21.1 billion;
• 1 in 4 marketers currently leverages influencer marketing;
• 72% of Gen Z and Millennials follow influencers on social media;
• 89% of marketers who currently engage with influencer marketing will increase or maintain their investment in 2023;
• 17% of marketers plan to invest in influencer marketing for the first time in 2023.

Metafluence’s parent company, Keepface, is one of those companies that lead the way in influencer marketing. With its base of 552,449 influencers and a whopping 1.4 billion potential outreach, Keepface is one of the leading influencer marketing platforms where advertisers work with influencers to create engaging & selling content to better communicate with their audiences.

Metafluence City: New Home for Metaverse Influencers

Following the smashing success of Web2 (social media), the Metaverse – the main forefront of Web3 technologies – is growing fast as a brave new world with immense potential. One of the key driving forces behind the growth and success of the Metaverse is the power of influencers. 

In the Metaverse, influencers become trendsetters and tastemakers, guiding the choices and actions of users. They have the power to introduce and promote virtual products, services, and experiences, thereby driving consumer behavior and generating revenue for themselves and the businesses they collaborate with. Metafluence City, a one-of-its-kind social metaverse, is empowered by the driving force of influencers and their millions of audiences worldwide. This is where modern-day influencer entrepreneurs can engage with their fans and make huge amounts of money through collaborating with brands. But how does it work?

Magic Formula: Metaverse Influencer + Entrepreneur = Metapreneur

Metafluence City introduces its unique magic formula for influencer entrepreneurs that will scale up their online business and position them at the very heart of the Metaverse: Metapreneur concept. A Metapreneur is someone who purchases a Metaverse home – Metahut – in Metafluence City and brings their audience or network to the City. Then the influencers enjoy plenty of perks and benefits, including our unique referral model that will enable them to earn up to $25K when inviting other influencers to join Metafluence City and buy Metahut.

So the magic formula is obvious: Metaverse Influencer + Entrepreneur = Metapreneur. The Metapreneurs are key players in Metafluence City, using their influence to create successful businesses and promote the businesses of others. As Metafluence City grows, the demand for Metapreneurs will only increase, making it an exciting career path for those with the right skills and mindset.

How to “Influence-to-Earn” in Metafluence City?

With the hyper-realistic Metafluence City’s revolutionary “influence-to-earn” model, influencer entrepreneurs will gain more than they could imagine in the Metaverse. You can think of this innovative model as a new way of generating income from diverse sources. Influencers can monetize their virtual presence through sponsored campaigns and collaborations by partnering with brands and businesses. 

The “influence-to-earn” concept allows influencers to convert their influence into earnings directly. This model also opens up additional revenue streams such as virtual sales, ticketed virtual events, and revenue sharing from user-generated content. We created this model to empower our influencers, enabling them to turn their influence into tangible earnings in the Metaverse. Our influencer-driven metaverse city is already home to more than >>> influencers with >>>> audiences worldwide, and they will harness the power of influence to reach broader audiences while becoming pioneers in this new immersive world.

What’s Next

As the Metafluence Public Launch is only days away, there’s never been a better time to take action and become a Metapreneur in Metafluence City by acquiring a Metahut. 

Influencers can double their earning in Metafluence City by applying the Metafluence Referral Program to earn up to $25,000 monthly through the influence-to-earn model. You can also purchase a virtual land – Land Plot – to become a Metafluence City resident and rent it to generate $500 monthly. And finally, more social selling means more money. Sounds intriguing? 

Kick off your journey as a Metapreneur or become a resident of Metafluence City and begin earning from today!